Robot interacts with real world

PaintScaping maps inside house, in broad daylight

When: Jun 28th, 2015

Film & TV

Watch Our Reel

PaintScaping was hired by Elastic TV, a top production company based in Santa Monica, CA, to map a whopping 16 walls in 3 television commercials, for the Lennox "What Perfect Feels Like" campaign. All 3 were directed by Andy Hall.

For "Robot," (visit Dragon or Vault for the other spots), a virtual robot makes changes to the real-life environment, illustrating the smart aspect of a Lennox thermostat system.

The challenge here was to project in broad daylight, and merge the virtual image with the natural light coming from all windows.

We provided all the calculations, mapping adjustments, labor, and projector equipment (content created by client.)

We used 3 10K HD Christie projectors.